The Short of It

We’re looking for a senior performance marketer with experience leading execution across most core channels of the modern marketing stack (email, content, SEO, paid media, and/or HubSpot & RevOps), paired with strong client-facing experience and team management skills. This role is ideal for someone who wants to deepen their ability to lead delivery, manage clients, and coordinate teams while driving measurable results. We’re looking for a doer with leadership potential.

Overview

Looking for a role where you can lead delivery, not just support it?

At ProperExpression, our Performance Marketing Strategists are execution leaders, not meeting runners. This role sits at the center of client delivery – translating strategy into action, leading project managers and specialists, and owning the quality, results, and momentum of client work. It’s a senior, client-facing delivery role for marketers who understand how modern marketing works in the real world.

If you enjoy working directly with clients, coordinating complex marketing programs, and holding work to a high bar across channels – we would be delighted to meet you!

The Role (What You’ll Actually Do)

As a Performance Marketing Strategist, you will lead account teams made up of channel specialists (PPC, SEO, creative, copy, web dev etc.) and project managers to deliver results and ROI for our clients.

You will be expected to:

Collaborate on strategy with the Account Director and own execution
Lead day-to-day client delivery and communication
Ensure work is executed at a high standard across channels
Coordinate internal project managers and channel specialists to ensure nothing slips
Monitor performance and proactively surface insights, risks, and opportunities
Be accountable for client results, retention, and delivery quality

Key Objectives

Success in this role is based on the following factors, in order of importance:

Client retention: Retain clients by consistently delivering value, earning trust, and maintaining momentum.
Client results: Drive measurable results through high-quality execution and ongoing optimization.
Productivity: Deliver work efficiently by managing scope, team utilization and your own time.

Who This Role Is For

This role is ideal for a mid-career agency marketer who:

Has deep hands-on marketing experience across multiple channels
Enjoys managing ongoing client relationships
Is highly organized and delivery-oriented
Is comfortable leading client meetings and explaining results
Can coordinate complex workstreams without micromanagement
Wants to grow into an Account Director or VP-level role over time

You enjoy being “at the tip of the spear” on accounts – close to the work, close to the client, and accountable for outcomes.

Job Requirements

Location & Work Setup

Fully remote
Must be located in the US or Canada
Must be willing to work EST hours full-time

Experience

6+ years of professional marketing experience
Proven experience managing ongoing client relationships at a marketing agency
Experience overseeing multi-channel marketing programs
Project management experience (formal or informal)

Marketing Stack Experience

You must have:

Expert-level experience in at least one of the following
Hands-on intermediate or higher experience in at least three
Familiarity with all, with no more than 1–2, with zero experience

Marketing areas:

Email & Marketing Automation
Content Marketing
SEO
Paid Search
Paid Social (LinkedIn and/or Meta)
HubSpot and/or RevOps

You will be expected to:

Discuss these channels confidently with clients
Interface intelligently with channel specialists
Assign work and evaluate quality
Explain performance and tradeoffs

Soft Skills & Attributes

Highly organized and detail-oriented
Proactive and responsive
Strong written and verbal communicator
Problem-solver with a “figure it out” mentality
Comfortable managing ambiguity
Resilient and determined
Motivated to challenge themselves and continuously learn

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401K
PTO
Annual Retreat (this year we’re going to Cancun!)
Fully remote work environment

Application Instructions

To be considered, please follow these instructions carefully:

Submit your resume in PDF format
In the “Additional Comments” field, tell us: What is your favorite food and why
If we schedule an intro call, be sure to ask how a bison became the spirit animal of ProperExpression

ProperExpression is a fully-remote boutique growth marketing agency focused on the B2B SaaS and Financial Services industries. We partner with ambitious clients to build predictable, scalable growth engines across channels, including SEO, content, paid media, email, and RevOps.

We are a HubSpot Platinum Partner and have been recognized by Clutch and Excellence.com as a top-performing agency. Despite being a relatively young agency, we’re growing quickly and intentionally, and building the next phase of the firm with people who want real ownership, real impact, and room to grow.

We also laugh a lot, don't take ourselves too seriously and try to make any excuse to eat good food - sharing food experiences has become a bit of an internal culture with life of its own.

Performance Marketing Strategist (Agency)

Location:

About the role: